Want To Be On Our Shelves?
Our shelves are intentionally curated with products from thoughtfully selected California-based small businesses that we genuinely love. Every item in the shop is chosen because it feels like a natural extension of the Asteria experience—beautifully made, thoughtfully crafted, and created by people who care deeply about what they do.
If you're interested in becoming one of our in-shop vendors, we'd love to get to know you. We review every application with an emphasis on brand alignment, considering not only the products you create, but also your values, customer experience, and overall aesthetic. Our goal is to build a collection that feels cohesive, supports fellow California makers, and gives our customers the opportunity to discover brands they'll fall in love with.
Requirements
California-Based Business - We currently partner exclusively with California-based small businesses and makers.
Original Products - Products must be created or designed by your business. We do not accept mass-produced or wholesale resale items.
Retail-Ready Packaging - All products must arrive fully packaged, labeled, and ready for retail display. Packaging should be clean, durable, and reflect the quality of your brand.
Authentic Brand Identity - We believe the story behind a brand is just as important as the products themselves. As part of our curation process, we ask that your branding, photography, marketing materials, and written content reflect your own creative work. We do not partner with brands whose creative identity relies on AI-generated branding or marketing assets.
Brand Alignment - Every application is reviewed to ensure your products, values, and customer experience complement the Asteria brand and the experience we strive to create in our shop.
Reliable Partnership - We value vendors who communicate well, maintain consistent inventory, and are able to restock products in a timely manner.
Ready To Apply?
Every application is thoughtfully reviewed to ensure your business is a great fit for our client experience. Beyond the products you offer, we look for brands whose values, customer experience, and overall approach align with ours. Our goal is to curate a gift shop where every vendor contributes to the welcoming, community-centered atmosphere that makes Asteria special.