2020 Small Business Saturday

11/28/26

Small Business Saturday is our favorite way to celebrate the community that makes Sacramento so special. Each year, we transform Asteria into a marketplace featuring a thoughtfully curated collection of local artists, makers, and small businesses, inviting our community to shop intentionally and discover the people behind the products.

We believe the best gifts have a story. That's why we prioritize handcrafted goods, original artwork, and independently created products from businesses that share our commitment to craftsmanship, authenticity, and meaningful connection. Every application is reviewed for brand alignment, and we proudly support businesses whose creativity is unmistakably human—because we believe the heart behind what you create is just as important as what you sell.

Hours
Setup times are staggered starting at 8am through 9am

Event is open 10am - 2pm

Breakdown must be complete by 3pm

Requirements

  • Sacramento Region Small Businesses - We prioritize independent artists, makers, and small businesses based in and around the Sacramento region.

  • Handmade & Original Products - Products must be handmade, designed, illustrated, or otherwise created by your business. We do not accept mass-produced merchandise, wholesale resale items, or MLM/direct sales businesses.

  • Authentic Creative Work - Small Business Saturday is a celebration of human creativity. We do not accept vendors whose branding, product designs, artwork, photography, or marketing materials rely on AI-generated creative assets.

  • Thoughtful Presentation - Booths should be clean, organized, and visually reflect the quality of your work. We encourage displays that create an inviting shopping experience.

  • Brand Alignment - Every application is thoughtfully reviewed to ensure your products and values align with the experience we strive to create. We look for businesses that value craftsmanship, originality, community, and genuine connection.

  • Setup & Attendance - Vendors must arrive during their assigned setup window, be fully set up before the market opens, and remain for the duration of the event.

  • Promotion - Accepted vendors are expected to help promote the event by sharing at least one social media post before the market and one story during the event, tagging @asteriaflorals - requirements will be sent with vendor contract.

  • Professionalism - Vendors are expected to provide a welcoming customer experience, communicate promptly, and leave their space clean at the conclusion of the event.

Ready To Apply?

Every application is thoughtfully reviewed to ensure your business is a great fit for the market experience. Beyond the products you offer, we look for brands whose values, customer experience, and overall approach align with ours. Our goal is to curate a market where every vendor contributes to the welcoming, community-centered atmosphere that makes our market special.